Credits are Imagina’s in-app balance for paid AI turns. When you submit an action during play, the engine runs your chosen model and deducts credits based on that turn’s cost.
Every account also gets a small pool of free turns each day. Free turns reset at midnight UTC. When you play an eligible model, Imagina always consumes a free turn before debiting your credit balance, so you don't need to do anything to "use" them: they just apply automatically until you run out for the day.
Free turns work on most models, including the defaults, but not every model is eligible. The premium Astral Lumen tier is credits-only, and the model picker labels each model with a "credits only" badge when free turns don't apply. If you run out of credits while on an ineligible model and still have free turns left, Imagina will offer to switch you to an eligible model instead of rejecting the action.
Your remaining free turns for the day are shown next to your credit balance on the dashboard and inside the journey credits popover. Turn costs covered by free turns appear in your transaction history with the full credit cost struck through, so you can see what the turn would have cost.
You can buy credit packs through Stripe Checkout. Packs may include a bonus on larger tiers. Credits are added to your account after payment completes.
There is no flat price per turn. The cost of a turn depends on two things:
Image generation in the world builder is billed the same way: you pick the model, you pay for what you use.
While playing, click the cost button in the journey toolbar to open a panel showing your recent turn costs and an estimate of how many more turns you can play with your current balance. This is the easiest way to see how the model and world you picked are actually performing for your wallet, and to plan ahead.

You pick the AI model right before starting a journey, and you can change it at any time during the journey, turn to turn if you want. Open the model picker to see the full list of available models with their estimated cost per turn, so you can switch to something cheaper when your balance is tight, or to a stronger model for a key scene.
Related read: How do I pick a model?
As a rough order of magnitude, the default model (which is picked to balance quality and cost effectiveness) typically costs somewhere between 20 and 45 credits per turn, depending on the world. Cheaper and more expensive models sit on either side of that range.
One small thing worth knowing: AI providers reuse parts of your story between turns through a short-lived cache, which makes follow-up turns cheaper than the first one. That cache only applies as long as you keep playing on the same model, and only for a few minutes between turns. So if you play several turns back-to-back without switching models, you usually pay a bit less per turn than if you switch models frequently or come back hours later. Switching models is still totally fine, just expect the next turn after a switch to land closer to the "first turn" cost.
While Imagina is in beta, treat the cost estimates in the picker as a guideline, not a contract: we are still calibrating them. Calibration needs a variety of worlds and a meaningful number of turns played across them, which is exactly what the beta period is for. Your actual per-turn cost is always computed from real model usage, never from the estimate.
Playing is not the only thing that consumes credits. Authoring a world uses them too:
In other words, building a world is itself an investment of credits, on top of the time and creativity you put into it. We hope that you make it back using the revenue share system.
When another player spends credits on paid turns in a published world you own, you earn a share of those credits, so the credits you spent generating and polishing the world can come back to you (and then some) once people start playing it. Payouts are credited to your balance on a schedule (for example overnight). Your own plays in your own worlds do not count toward revenue share, and free turns are excluded.
Your credit balance and transaction history are available in the app so you can see purchases, turn charges, and any revenue share or adjustments.